Blue Baths Identity has been created by Ryan Romanes – designer from Melbourne, Australia.
Blue Baths is a heritage listed bathhouse located in Rotorua’s Government Gardens. Originally opened in 1933iAfter Blue Baths’ reopening in 1996 the initial branding had remained relatively untouched. The original house symbol has been modernized and remains the primary mark, but a library of over 100 symbols were created to capture the company’s wide range of services.
The identity consists of product books, brochures, stationary set, van livery, food packaging, staff uniforms and a 20 page responsive website with comprehensive content management features.